BCI, an international not-for-profit organization, is the largest cotton sustainability program in the world.
BCI is a multi-stakeholder, international initiative that aims to reduce the negative environmental and social impacts of cotton production and to make the future of the industry safer by coming together and acting jointly with many different stakeholders, from producers to retailers.
To achieve this goal, BCI's approach is to continuously improve agricultural practices by equipping the farmer with the necessary knowledge, skills, and tools.
Thus, it is ensured that the farmer reaches production in accordance with internationally recognized standards in subjects such as pesticide use, effective use of water resources, improving soil health, and increasing the welfare of agricultural workers.
WHAT IS BETTER COTTON?
“Better Cotton” is cotton grown with the aim of reducing the pressure on the environment and improving the livelihood and welfare of farmers, and is a world-recognized standard for more sustainable cotton production.